Do We Have An Overabundance of Brands?


I receive daily emails from haute look, gilt, fab, my habit, bloomingdales, neiman marcus, bergdorf goodman
and more online retailers, as I suppose you do.
I am constantly amazed by how many brands there are...of everything.
From shoes to jewelry to home furnishings
is there anyone besides me who is overwhelmed by the number of different brands out there?

Does having so many brands to choose from make buying decisions easier or more difficult?

Is it hard to commit to buying a particular brand of sandals, when you know that you are going to be offered many more brands and styles to choose from the very next day, and the next day, ad infinitum?

I don't know
does anyone have an opinion on this subject?